top of page
Lemme Skin
Sarah-Cate conceptualized and directed the Lemme Skin launch in collaboration with Mimi's Frozen Yogurt. The Lemme Skin gummy ring served as a topping at the Mimi's counter for customers to enjoy while promoting the vitamin's benefits. Additional collateral included taxi signage that took over the roads of NYC to promote the launch.
Deliverables:
Branding, Social Assets, OOH Campaign, Event Activation
Collaborators:
Peyton Propst, VP Creative & Integrative Marketing
India Pearlman, Director of Packaging
Press:
Social design for @lemme & @mimis.ny
Taxi campaign for Lemme Skin.
bottom of page